customer leaking reduced image

Is your website leaking customers? – Part 2

As we discussed in our last email, when potential customers visit your website are you happy with what they see? Is your website portraying your business favourably to potential customers? Most importantly, are you missing out on potential customers because your website is scaring them away? These are just some of the questions you need…

customer leaking reduced image

Is your website leaking customers? – Part 1

When potential customers visit your website are you happy with what they see? Is your website portraying your business favourably to potential customers? Most importantly, are you missing out on potential customers because your website is scaring them away? These are just some of the questions you need to ask yourself to ensure your website…

lazy employee portrayal

Is your website a lazy employee?

Ask yourself this question. If your website were a sales employee for your business would you hire it or fire it? We speak to website owners everyday who aren’t happy with their website, and more often than not it all boils down to two things. One, they have lost motivation or simply don’t have the…

do's and don'ts for SMB website image

3 Don’ts when building a SMB website

1. DON’T overwhelm your visitors with too much content. It’s common knowledge that most people will leave your website within 10 to 20 seconds if they don’t find what they are looking for. Try this: Make sure all the content on your website will be useful to your website visitors and that it’s easy to…

Do's for SMB website blog post image

3 Do’s when building a SMB Websites

1. DO think about what actions you want potential customers to take on your website What’s your goal? Is it just to provide information and contact details to site visitors, or do you want them to purchase or become a member? Thinking through the role of your website as an integral part of your small…

google dislike image

What Google dislikes about your website!

1.Content Shortcuts and Shortfalls Tip: Google considers itself a great judge of web content quality. If your site is a thinly veiled keyword repository, copies liberally from other sites, or has become stale, it won’t be long before your Google rankings plummet. Try this: Write content targeted to actual site visitors, not search bots. Google…